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COURSE DESCRIPTION
Entrepreneurship is the process of designing, launching and running a new business, which is often initially a small business. Entrepreneurship has been described as the “capacity and willingness to develop, organize and manage a business venture along with any of its risks to make a profit.” This program covers the fundamental areas that a SME must consider and focus on.
KEY CONCEPTS COVERED:
- ENTREPRENEURIAL ENERGY
- WHAT IS A BUSINESS
- THE 6 CORE FUNDAMENTALS TO A BUSINESS
- WHAT IS AN ENTREPRENEUR
- BE-DO-HAVE
- WHY DO ENTREPRENEURS FAIL
- WHY DO PEOPLE BECOME ENTREPRENEURS
- 8 INTEGRITIES OF A BUSINESS
